{"id":26618,"date":"2022-10-17T17:05:42","date_gmt":"2022-10-17T17:05:42","guid":{"rendered":"http:\/\/consumerinsight.eu\/marketingisdead\/?p=26618"},"modified":"2022-10-17T17:05:43","modified_gmt":"2022-10-17T17:05:43","slug":"une-arnaque-a-la-francaise","status":"publish","type":"post","link":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/","title":{"rendered":"Une arnaque \u00e0 la fran\u00e7aise"},"content":{"rendered":"\n

R\u00e9cemment je d\u00e9jeune au Rural by Marc Veyrat<\/em>, dans l\u2019enceinte du Palais des Congr\u00e8s \u2013 pas pour la nourriture, assez quelconque \u2026 et en portions congrues \u2013 mais simplement parce qu\u2019avec les travaux qui pullulent dans le quartier, c\u2019\u00e9tait la solution la plus pratique.<\/p>\n\n\n\n

Comme bien des restaurants parisiens, on ne vous tend plus la carte, on vous invite \u00e0 flasher rapidement un QR Code pour d\u00e9couvrir les plats de la maison : chez Veyrat<\/em>, les serveurs ne sont pas des plus sympas, et tr\u00e8s press\u00e9s \u2026 mais bon, il y a d\u00e9ficit de serveurs en France !<\/p>\n\n\n\n

\"\"<\/a><\/figure><\/div>\n\n\n\n

Donc je flashe \u2013 et rapidement, parce que le serveur est press\u00e9 \u2026 mais j\u2019ai d\u00e9j\u00e0 d\u00fb le dire. Je flashe et tombe sur une page pas vraiment calibr\u00e9e pour les myopes et les presbytes \u2013 pardon, pour les personnes \u00e0 acuit\u00e9 visuelle r\u00e9duite.<\/p>\n\n\n\n

\u00ab Cliquez pour acc\u00e9der au site Web \u00bb<\/em> : je clique, esp\u00e9rant d\u00e9couvrir un menu un peu plus lisible \u2026 que nenni ! Mais je re\u00e7ois un SMS \u00e9trange : \u00ab Bienvenue sur www.chipstime.fr – Vos identifiants : graders39@chipstime.fr – Mot de passe : 9748 \u00bb<\/em>.<\/p>\n\n\n\n

\u00c7a se mange ? Je demande au serveur que \u00ab ce c\u2019est que ce truc \u00bb<\/em> qui s\u2019affiche quand le flashe le QR Code du Rural by Marc Veyrat<\/em> : le serveur n\u2019en a rien \u00e0 battre \u2013 vous ai-je dit que les serveurs n\u2019\u00e9taient pas des plus sympas ?<\/p>\n\n\n\n

Nouveau SMS, d\u2019Orange : \u00ab Votre abonnement \u00e0 Chipstime (0,00 EUR pendant 1 semaine puis 2,99 EUR\/semaine) est pris en compte \u00bb<\/em>.<\/p>\n\n\n\n

C\u2019est quoi, Chipstime<\/a>, et \u00e7a sert \u00e0 quoi ? Plus tard, apr\u00e8s avoir annul\u00e9 cet abonnement \u00e0 la fois intrusif \u2013 rien \u00e0 f*** de ce truc quand on d\u00e9jeune avec des amis au restaurant \u2013 et inutile \u2013 puisque jusqu\u2019alors j\u2019ignorais m\u00eame jusqu\u2019\u00e0 son existence, je d\u00e9couvre qu\u2019il s\u2019agit d\u2019une \u00ab plateforme de streaming et VOD fran\u00e7aise, rassemblant 19 cha\u00eenes de TV payantes et une s\u00e9lection de s\u00e9ries accessibles en VOD \u00bb<\/em>.<\/p>\n\n\n\n

2,99 \u20ac par semaine, \u00e7a coute plus cher que Netflix, Disney+ ou Amazon Prime \u2026 pour un service qui ne me semble pas des plus attractifs : on comprend qu\u2019ils privil\u00e9gient ce syst\u00e8me de retape \u00e0 l\u2019ancienne \u2013 un peu le pied dans la porte des vendeurs d\u2019aspirateurs !<\/p>\n\n\n\n

A lire les commentaires sur les forums des op\u00e9rateurs de t\u00e9l\u00e9com, je ne suis pas le seul \u00e0 m\u2019\u00eatre fait pi\u00e9ger \u2013 heureusement, j\u2019ai r\u00e9ussi \u00e0 r\u00e9silier rapidement, mais ce n\u2019est pas le cas de tout le monde ! Tout \u00e7a sent l\u2019arnaque !<\/p>\n\n\n\n

Epingl\u00e9e par Capital<\/a>, Mobile Media Com<\/strong> s\u2019est fendue d\u2019un droit de r\u00e9ponse expliquant \u00eatre dans les clous : \u00ab Cet abonnement (sans engagement) fait ensuite l’objet de deux SMS d’information \u00e0 l’utilisateur (un de l’\u00e9diteur et un de l’op\u00e9rateur). Les op\u00e9rateurs finalisent la souscription de l’abonnement en recueillant le consentement, facturent et assurent le recouvrement des abonnements aupr\u00e8s des utilisateurs via leur solution de paiement Internet+ \u00bb <\/em>\u2026 ce qui est totalement mensonger : Orange et Mobile Media Com m\u2019ont inform\u00e9 que j\u2019\u00e9tais mon abonnement \u00e9tait \u00ab pris en compte \u00bb<\/em>, sans qu\u2019on ne me demande jamais de confirmer.<\/p>\n\n\n\n

Ce qui me g\u00eane le plus, c\u2019est que des op\u00e9rateurs comme Orange, Bouygues ou SFR cautionne un tel syst\u00e8me : il y aura toujours des soci\u00e9t\u00e9s border line<\/em> sur la toile, mais \u00e7a serait bien que les entreprises plus \u00ab s\u00e9rieuses \u00bb<\/em> ne leur fournissent pas un pi\u00e9destal !<\/p>\n","protected":false},"excerpt":{"rendered":"

R\u00e9cemment je d\u00e9jeune au Rural by Marc Veyrat, dans l\u2019enceinte du Palais des Congr\u00e8s \u2013 pas pour la nourriture, assez quelconque \u2026 et en portions congrues \u2013 mais simplement parce qu\u2019avec les travaux qui pullulent dans le quartier, c\u2019\u00e9tait la solution la plus pratique. Comme…<\/p>\n","protected":false},"author":2,"featured_media":26619,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[154],"tags":[608,607,609,190],"yoast_head":"\nUne arnaque \u00e0 la fran\u00e7aise - Marketing is Dead<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Une arnaque \u00e0 la fran\u00e7aise - Marketing is Dead\" \/>\n<meta property=\"og:description\" content=\"R\u00e9cemment je d\u00e9jeune au Rural by Marc Veyrat, dans l\u2019enceinte du Palais des Congr\u00e8s \u2013 pas pour la nourriture, assez quelconque \u2026 et en portions congrues \u2013 mais simplement parce qu\u2019avec les travaux qui pullulent dans le quartier, c\u2019\u00e9tait la solution la plus pratique. Comme...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing is Dead\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-17T17:05:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-17T17:05:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1279\" \/>\n\t<meta property=\"og:image:height\" content=\"1279\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"FLaurent\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#website\",\"url\":\"http:\/\/consumerinsight.eu\/marketingisdead\/\",\"name\":\"Marketing is Dead\",\"description\":\"Le marketing est mort, vive le marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/consumerinsight.eu\/marketingisdead\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#primaryimage\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1\",\"width\":1279,\"height\":1279},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#webpage\",\"url\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/\",\"name\":\"Une arnaque \u00e0 la fran\u00e7aise - Marketing is Dead\",\"isPartOf\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#primaryimage\"},\"datePublished\":\"2022-10-17T17:05:42+00:00\",\"dateModified\":\"2022-10-17T17:05:43+00:00\",\"author\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0\"},\"breadcrumb\":{\"@id\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"http:\/\/consumerinsight.eu\/marketingisdead\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Une arnaque \u00e0 la fran\u00e7aise\"}]},{\"@type\":\"Person\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0\",\"name\":\"FLaurent\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#personlogo\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g\",\"caption\":\"FLaurent\"},\"url\":\"https:\/\/consumerinsight.eu\/marketingisdead\/administrateur\/flaurent\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Une arnaque \u00e0 la fran\u00e7aise - Marketing is Dead","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/","og_locale":"fr_FR","og_type":"article","og_title":"Une arnaque \u00e0 la fran\u00e7aise - Marketing is Dead","og_description":"R\u00e9cemment je d\u00e9jeune au Rural by Marc Veyrat, dans l\u2019enceinte du Palais des Congr\u00e8s \u2013 pas pour la nourriture, assez quelconque \u2026 et en portions congrues \u2013 mais simplement parce qu\u2019avec les travaux qui pullulent dans le quartier, c\u2019\u00e9tait la solution la plus pratique. Comme...","og_url":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/","og_site_name":"Marketing is Dead","article_published_time":"2022-10-17T17:05:42+00:00","article_modified_time":"2022-10-17T17:05:43+00:00","og_image":[{"width":1279,"height":1279,"url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1","type":"image\/jpeg"}],"twitter_card":"summary","twitter_misc":{"\u00c9crit par":"FLaurent","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website","url":"http:\/\/consumerinsight.eu\/marketingisdead\/","name":"Marketing is Dead","description":"Le marketing est mort, vive le marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/consumerinsight.eu\/marketingisdead\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"ImageObject","@id":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#primaryimage","inLanguage":"fr-FR","url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1","contentUrl":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1","width":1279,"height":1279},{"@type":"WebPage","@id":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#webpage","url":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/","name":"Une arnaque \u00e0 la fran\u00e7aise - Marketing is Dead","isPartOf":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website"},"primaryImageOfPage":{"@id":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#primaryimage"},"datePublished":"2022-10-17T17:05:42+00:00","dateModified":"2022-10-17T17:05:43+00:00","author":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0"},"breadcrumb":{"@id":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/consumerinsight.eu\/marketingisdead\/une-arnaque-a-la-francaise\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"http:\/\/consumerinsight.eu\/marketingisdead\/"},{"@type":"ListItem","position":2,"name":"Une arnaque \u00e0 la fran\u00e7aise"}]},{"@type":"Person","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0","name":"FLaurent","image":{"@type":"ImageObject","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#personlogo","inLanguage":"fr-FR","url":"https:\/\/secure.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g","caption":"FLaurent"},"url":"https:\/\/consumerinsight.eu\/marketingisdead\/administrateur\/flaurent\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2022\/10\/Veyrat.jpg?fit=1279%2C1279&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7oQEP-6Vk","jetpack-related-posts":[{"id":26253,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/a-mort-bezos\/","url_meta":{"origin":26618,"position":0},"title":"A mort, Bezos !","date":"18 novembre 2020","format":"gallery","excerpt":"Pourquoi tant de haine \u00e0 l\u2019\u00e9gard d\u2019Amazon\u00a0! D\u00e9j\u00e0, il faut y voir la revanche du plus faible\u00a0: c\u2019est l\u2019\u00e9ternelle histoire de David contre Goliath, qui f\u00e9d\u00e8re quand m\u00eame Juifs, Chr\u00e9tiens et Musulmans\u00a0: on ne peut que d\u00e9tester les g\u00e9ants \u2013 il n\u2019y a que Spielberg pour croire au Bon Gros\u2026","rel":"","context":"Dans "Respect"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/11\/surgical-mask-4997323_1920.png?fit=1200%2C789&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":25858,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/le-marketing-et-ses-outsiders-le-point-de-vue-de-jean-marc-goachet\/","url_meta":{"origin":26618,"position":1},"title":"Le marketing et ses outsiders\u00a0: le point de vue de Jean-Marc Goachet","date":"30 novembre 2018","format":false,"excerpt":"Avec mes amis du Conseil Scientifique de l\u2019Adetem, nous nous penchons sur le futur de notre profession \u2013 vaste sujet\u00a0! Dans ce cadre, Xavier Charpentier, Laurent Ponthou, Frank Rosenthal et moi-m\u00eame avons initi\u00e9 une r\u00e9flexion sur les \u00ab\u00a0nouveaux entrants\u00a0\u00bb \u2026 que selon l\u2019avanc\u00e9e de nos travaux \u2013 et notre humeur\u2026","rel":"","context":"Dans "Interviews"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2018\/11\/FLPO1807129077-SOLO1-EVER-021.jpg?fit=1145%2C1200&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":25953,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/le-dernier-kilometre-est-le-plus-irresponsable\/","url_meta":{"origin":26618,"position":2},"title":"Le dernier kilom\u00e8tre est le plus irresponsable","date":"8 avril 2019","format":"gallery","excerpt":"Vous \u00eates abonn\u00e9 \u00e0 Amazon Prime et vous vous b\u00e9n\u00e9ficiez d\u2019une \u00ab\u00a0livraison en 1 jour ouvr\u00e9 gratuite et illimit\u00e9e\u00a0\u00bb, sans compter plein de bonus compl\u00e9mentaires, des s\u00e9ries exclusives sur Prime Video \u00e0 40 heures de musique par mois sans publicit\u00e9, etc. Vous \u00eates content \u2026 et peut-\u00eatre un peu (beaucoup)\u2026","rel":"","context":"Dans "Coups de gueule"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2019\/04\/Taichung.jpg?fit=579%2C427&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":25184,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/iot-et-hackers\/","url_meta":{"origin":26618,"position":3},"title":"IoT et hackers","date":"30 octobre 2016","format":"gallery","excerpt":"Le 21 octobre dernier, les utilisateurs de Twitter, Spotify, eBay, Paypal et autres Airbnb \u2013 entre autres \u2013 ont eu la mauvaise surprise de ne plus pouvoir acc\u00e9der \u00e0 leur service favori\u00a0: en cause, l\u2019effondrement des serveurs de DynDNS. DynDNS, peu de gens connaissent cette entreprise et pourtant tout le\u2026","rel":"","context":"Dans "Soci\u00e9t\u00e9"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/10\/pirates.jpg?fit=330%2C440&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":24897,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/des-histoires-pas-en-or\/","url_meta":{"origin":26618,"position":4},"title":"Des histoires pas en or !","date":"8 d\u00e9cembre 2015","format":false,"excerpt":"Je me d\u00e9sinscris assez syst\u00e9matiquement des mailing listes auxquelles je n\u2019ai pas souscris\u00a0: je sais, mes efforts sont assez vains car pas mal de professionnels s\u2019\u00e9changent leurs fichiers sans trop se soucier de rien, et vous vous retrouvez rapidement enr\u00f4l\u00e9s dans des listes dont vous avez pourtant souhait\u00e9 dispara\u00eetre plusieurs\u2026","rel":"","context":"Dans "Coups de gueule"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2015\/12\/06-Luang-Prabang-18-Phu-Si.jpg?fit=448%2C298&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":24802,"url":"https:\/\/consumerinsight.eu\/marketingisdead\/les-consommateurs-parlent-de-vous-mais-vous-ne-le-savez-peut-etre-pas\/","url_meta":{"origin":26618,"position":5},"title":"Les consommateurs parlent de vous \u2026 mais vous ne le savez peut-\u00eatre pas","date":"13 d\u00e9cembre 2012","format":false,"excerpt":"En 1999, les auteurs du The Cluetrain Manifesto publiaient leur 95 th\u00e8ses, dont la 1\u00e8re et la plus c\u00e9l\u00e8bre\u00a0: \u00ab\u00a0Les march\u00e9s sont des conversations\u00a0\u00bb \u2026 ou en d\u2019autres termes\u00a0: les consommateurs parlent aux consommateurs (et tant pis pour vous si vous n\u2019\u00eates pas au courant, parce que c\u2019est de vous\u2026","rel":"","context":"Dans "Web 2.0"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26618"}],"collection":[{"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/comments?post=26618"}],"version-history":[{"count":1,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26618\/revisions"}],"predecessor-version":[{"id":26620,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26618\/revisions\/26620"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media\/26619"}],"wp:attachment":[{"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media?parent=26618"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/categories?post=26618"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/tags?post=26618"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}