{"id":26921,"date":"2026-06-25T13:10:43","date_gmt":"2026-06-25T13:10:43","guid":{"rendered":"http:\/\/consumerinsight.eu\/marketingisdead\/?p=26921"},"modified":"2026-06-25T13:10:45","modified_gmt":"2026-06-25T13:10:45","slug":"lidl-1-stihl-0","status":"publish","type":"post","link":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/","title":{"rendered":"LIDL 1 \u2013 STIHL 0"},"content":{"rendered":"
\n
\"\"<\/a><\/figure>\n<\/div>\n\n\n

Mon vieux broyeur \u00e0 v\u00e9g\u00e9taux \u00e9tant tomb\u00e9 en panne il y a 3 ans, apr\u00e8s 10 ans de bons et loyaux services, ce qui est bien pour de l\u2019entr\u00e9e de gamme, je me d\u00e9cide pour le haut de gamme et d\u00e9bourse 425 \u20ac pour un Stihl\u2026 qui tombe en panne au bout de 3 ans : irr\u00e9parable, moteur HS ! Du cens\u00e9 \u00ab haut de gamme \u00bb aussi nul, c\u2019est tr\u00e8s d\u00e9cevant.<\/p>\n\n\n\n

J\u2019h\u00e9site et finalement m\u2019oriente vers un produit Parkside, une marque de Lidl o\u00f9 j\u2019ach\u00e8te un broyeur bon march\u00e9 \u00e0 128 \u20ac, garanti 3 ANS : un produit trois fois moins cher pour au pire, une dur\u00e9e de vie identique.<\/p>\n\n\n\n

A l\u2019usage, le broyeur Parkside se r\u00e9v\u00e8le bien sup\u00e9rieur \u00e0 mon tout premier mais surtout de qualit\u00e9 identique au Stihl ; je dirais m\u00eame qu\u2019il se bloque moins et se d\u00e9bloque plus facilement que le Stihl quand on passe une grosse branche, le verrouillage du bac est moins fragile, bref un produit simple qui fait le job.<\/p>\n\n\n\n

Moralit\u00e9\u00a0: Stihl, c\u2019est juste\u2026 3 FOIS TROP CHER. Payer la marque, quand c\u2019est du haut de gamme, c\u2019est assez logique, mais \u00e0 ce prix-l\u00e0 pour cette qualit\u00e9 l\u00e0, c\u2019est juste un non-sens\u00a0!<\/p>\n\n\n\n

PS\u00a0: en photo, le broyeur de retour du sp\u00e9cialiste Stihl, non r\u00e9par\u00e9\u2026 et non referm\u00e9.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Mon vieux broyeur \u00e0 v\u00e9g\u00e9taux \u00e9tant tomb\u00e9 en panne il y a 3 ans, apr\u00e8s 10 ans de bons et loyaux services, ce qui est bien pour de l\u2019entr\u00e9e de gamme, je me d\u00e9cide pour le haut de gamme et d\u00e9bourse 425 \u20ac pour un…<\/p>\n","protected":false},"author":2,"featured_media":26929,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[154],"tags":[481,666],"class_list":["post-26921","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-coups-de-gueule","tag-lidl","tag-stihl","post_format-post-format-gallery"],"yoast_head":"\nLIDL 1 \u2013 STIHL 0 - Marketing is Dead<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LIDL 1 \u2013 STIHL 0 - Marketing is Dead\" \/>\n<meta property=\"og:description\" content=\"Mon vieux broyeur \u00e0 v\u00e9g\u00e9taux \u00e9tant tomb\u00e9 en panne il y a 3 ans, apr\u00e8s 10 ans de bons et loyaux services, ce qui est bien pour de l\u2019entr\u00e9e de gamme, je me d\u00e9cide pour le haut de gamme et d\u00e9bourse 425 \u20ac pour un...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing is Dead\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-25T13:10:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-25T13:10:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"FLaurent\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"FLaurent\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/\"},\"author\":{\"name\":\"FLaurent\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/#\\\/schema\\\/person\\\/c833e7ddb1d68e0df001732301d4aeb0\"},\"headline\":\"LIDL 1 \u2013 STIHL 0\",\"datePublished\":\"2026-06-25T13:10:43+00:00\",\"dateModified\":\"2026-06-25T13:10:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/\"},\"wordCount\":234,\"commentCount\":0,\"image\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/consumerinsight.eu\\\/marketingisdead\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Stihl.jpg?fit=600%2C600\",\"keywords\":[\"Lidl\",\"Stihl\"],\"articleSection\":[\"Coups de gueule\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/\",\"url\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/\",\"name\":\"LIDL 1 \u2013 STIHL 0 - Marketing is Dead\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/consumerinsight.eu\\\/marketingisdead\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Stihl.jpg?fit=600%2C600\",\"datePublished\":\"2026-06-25T13:10:43+00:00\",\"dateModified\":\"2026-06-25T13:10:45+00:00\",\"author\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/#\\\/schema\\\/person\\\/c833e7ddb1d68e0df001732301d4aeb0\"},\"breadcrumb\":{\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/consumerinsight.eu\\\/marketingisdead\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Stihl.jpg?fit=600%2C600\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/consumerinsight.eu\\\/marketingisdead\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Stihl.jpg?fit=600%2C600\",\"width\":600,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/lidl-1-stihl-0\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LIDL 1 \u2013 STIHL 0\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/#website\",\"url\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/\",\"name\":\"Marketing is Dead\",\"description\":\"Le marketing est mort, vive le marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/#\\\/schema\\\/person\\\/c833e7ddb1d68e0df001732301d4aeb0\",\"name\":\"FLaurent\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g\",\"caption\":\"FLaurent\"},\"url\":\"http:\\\/\\\/consumerinsight.eu\\\/marketingisdead\\\/administrateur\\\/flaurent\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LIDL 1 \u2013 STIHL 0 - Marketing is Dead","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/","og_locale":"fr_FR","og_type":"article","og_title":"LIDL 1 \u2013 STIHL 0 - Marketing is Dead","og_description":"Mon vieux broyeur \u00e0 v\u00e9g\u00e9taux \u00e9tant tomb\u00e9 en panne il y a 3 ans, apr\u00e8s 10 ans de bons et loyaux services, ce qui est bien pour de l\u2019entr\u00e9e de gamme, je me d\u00e9cide pour le haut de gamme et d\u00e9bourse 425 \u20ac pour un...","og_url":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/","og_site_name":"Marketing is Dead","article_published_time":"2026-06-25T13:10:43+00:00","article_modified_time":"2026-06-25T13:10:45+00:00","og_image":[{"width":600,"height":600,"url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","type":"image\/jpeg"}],"author":"FLaurent","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"FLaurent","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#article","isPartOf":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/"},"author":{"name":"FLaurent","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0"},"headline":"LIDL 1 \u2013 STIHL 0","datePublished":"2026-06-25T13:10:43+00:00","dateModified":"2026-06-25T13:10:45+00:00","mainEntityOfPage":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/"},"wordCount":234,"commentCount":0,"image":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","keywords":["Lidl","Stihl"],"articleSection":["Coups de gueule"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#respond"]}]},{"@type":"WebPage","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/","url":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/","name":"LIDL 1 \u2013 STIHL 0 - Marketing is Dead","isPartOf":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website"},"primaryImageOfPage":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#primaryimage"},"image":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","datePublished":"2026-06-25T13:10:43+00:00","dateModified":"2026-06-25T13:10:45+00:00","author":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0"},"breadcrumb":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#primaryimage","url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","contentUrl":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","width":600,"height":600},{"@type":"BreadcrumbList","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-1-stihl-0\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"http:\/\/consumerinsight.eu\/marketingisdead\/"},{"@type":"ListItem","position":2,"name":"LIDL 1 \u2013 STIHL 0"}]},{"@type":"WebSite","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website","url":"http:\/\/consumerinsight.eu\/marketingisdead\/","name":"Marketing is Dead","description":"Le marketing est mort, vive le marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/consumerinsight.eu\/marketingisdead\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0","name":"FLaurent","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/32ed1a4db58b55f299a439a8589430a69f9bedd086a7a5372c1466bfe0f7a020?s=96&d=mm&r=g","caption":"FLaurent"},"url":"http:\/\/consumerinsight.eu\/marketingisdead\/administrateur\/flaurent\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2026\/06\/Stihl.jpg?fit=600%2C600","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7oQEP-70d","jetpack-related-posts":[{"id":26263,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/lidl-ou-lart-du-greenwashing-au-quotidien\/","url_meta":{"origin":26921,"position":0},"title":"Lidl ou l\u2019art du greenwashing au quotidien","author":"FLaurent","date":"24 novembre 2020","format":"gallery","excerpt":"S\u00e9rie de Tweets trompeurs de Lidl France \u2013 @lidlfrance \u2013 \u00e0 l\u2019occasion de la Semaine Europ\u00e9enne de R\u00e9duction des D\u00e9chets\u00a0; ainsi le distributeur annonce fi\u00e8rement\u00a0qu\u2019\u00ab\u00a0en rempla\u00e7ant les sachets plastique de nos fruits et l\u00e9gumes, ce sont 125 tonnes de plastique \u00e9vit\u00e9es chaque ann\u00e9e\u00a0\u00bb\u00a0: bonne \u00e9l\u00e8ve, Lidl\u00a0? Pas vraiment \u2026 parce\u2026","rel":"","context":"Dans "Coups de gueule"","block_context":{"text":"Coups de gueule","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/coups-de-gueule\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/11\/Green.jpg?fit=772%2C738&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/11\/Green.jpg?fit=772%2C738&resize=350%2C200 1x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/11\/Green.jpg?fit=772%2C738&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/11\/Green.jpg?fit=772%2C738&resize=700%2C400 2x"},"classes":[]},{"id":25345,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/client-on-leader-on-sen-fout\/","url_meta":{"origin":26921,"position":1},"title":"Le client, quand on est leader \u2026 on s\u2019en fout\u00a0!","author":"FLaurent","date":"9 mars 2017","format":"gallery","excerpt":"La Plagne se situe au second rang des stations de ski fran\u00e7aises, juste derri\u00e8re Chamonix, en termes de chiffre d\u2019affaires \u2013 quant au domaine skiable de Paradiski r\u00e9unissant la Plagne et les Arcs, il caracole en t\u00eate, avec bon nombre de touristes \u00e9trangers apport\u00e9s par des tour-op\u00e9rateurs\u00a0: alors le skieur\u2026","rel":"","context":"Dans "Coups de gueule"","block_context":{"text":"Coups de gueule","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/coups-de-gueule\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/03\/Ski.jpg?fit=640%2C480&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/03\/Ski.jpg?fit=640%2C480&resize=350%2C200 1x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/03\/Ski.jpg?fit=640%2C480&resize=525%2C300 1.5x"},"classes":[]},{"id":26053,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/le-luxe-demain-cest-quoi\/","url_meta":{"origin":26921,"position":2},"title":"Le luxe demain, c\u2019est quoi ?","author":"FLaurent","date":"17 novembre 2019","format":"gallery","excerpt":"Yves Hanania, fondateur de Lighthouse, et Isabelle Musnik (photo), fondatrice d\u2019Influencia, viennent de publier avec Philippe Gaillochet\u00a0: Le luxe demainchez Dunod\u00a0; rencontre avec les 2 auteurs. MarketingIsDead\u00a0: Vous venez de publier Le luxe demain; mais le luxe a-t-il encore un avenir dans une soci\u00e9t\u00e9 qui n\u2019a jamais \u00e9t\u00e9 aussi in\u00e9galitaire\u2026","rel":"","context":"Dans "Interviews"","block_context":{"text":"Interviews","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/interviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2019\/11\/isa-2.jpg?fit=1003%2C1200&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2019\/11\/isa-2.jpg?fit=1003%2C1200&resize=350%2C200 1x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2019\/11\/isa-2.jpg?fit=1003%2C1200&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2019\/11\/isa-2.jpg?fit=1003%2C1200&resize=700%2C400 2x"},"classes":[]},{"id":26155,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/des-gentils-bisounours-aux-vilains-trolls-1\/","url_meta":{"origin":26921,"position":3},"title":"Des gentils Bisounours aux vilains Trolls #1","author":"FLaurent","date":"5 mars 2020","format":"gallery","excerpt":"1\u00e8re partie de ma contribution \u00e0 l\u2019ouvrage collectif WEB 2.0 15 ans d\u00e9j\u00e0 et apr\u00e8s\u00a0?\u00a0; pour lire celles de mes copains, le livre s\u2019ach\u00e8te ici \u2026 et en plus, vous ferez une bonne action, comme on vous le dit ici. Il y avait bien d\u00e9j\u00e0 eu un 1er travail de\u2026","rel":"","context":"Dans "Livres"","block_context":{"text":"Livres","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/livres\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2020\/03\/Image-Livre-15ansWeb20-plat-3D.jpg?fit=358%2C479&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":26379,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/lart-de-se-la-raconter\/","url_meta":{"origin":26921,"position":4},"title":"L’art de se (la) raconter","author":"FLaurent","date":"18 mars 2021","format":"gallery","excerpt":"Georges Lewi, qui nous a longtemps inspir\u00e9 le Comit\u00e9 Scientifique de l\u2019Adetem \u2013 sans parler de nombreux annonceurs \u2013 revient au marketing avec L'art de se (la) raconter. MarketingIsDead :Georges, apr\u00e8s une incursion dans la cr\u00e9ation et la mise en sc\u00e8ne de ta \u00ab Bovary \u00bb, tu reviens au marketing\u2026","rel":"","context":"Dans "Interviews"","block_context":{"text":"Interviews","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/interviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2021\/03\/L-art-de-se-la-raconter.jpg?fit=400%2C648&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":25149,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/cher-monsieur-richard\/","url_meta":{"origin":26921,"position":5},"title":"Cher Monsieur Richard …","author":"FLaurent","date":"27 septembre 2016","format":"gallery","excerpt":"Cher Monsieur Richard Quand vous avez inaugur\u00e9 Orange Gardens, j\u2019ai cru que vous dirigiez une multinationale du High Tech tourn\u00e9e vers l\u2019avenir\u00a0; depuis quelques jours, je constate que vous dirigez toujours une Direction G\u00e9n\u00e9rale des T\u00e9l\u00e9communications, c\u2019est-\u00e0-dire une administration bien vieillotte. Vous voyagez beaucoup, moi moins, mais vous savez qu\u2019un\u2026","rel":"","context":"Dans "Coups de gueule"","block_context":{"text":"Coups de gueule","link":"http:\/\/consumerinsight.eu\/marketingisdead\/category\/coups-de-gueule\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/09\/Triste.jpg?fit=1024%2C768&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/09\/Triste.jpg?fit=1024%2C768&resize=350%2C200 1x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/09\/Triste.jpg?fit=1024%2C768&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/09\/Triste.jpg?fit=1024%2C768&resize=700%2C400 2x"},"classes":[]}],"_links":{"self":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/comments?post=26921"}],"version-history":[{"count":2,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26921\/revisions"}],"predecessor-version":[{"id":26930,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/26921\/revisions\/26930"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media\/26929"}],"wp:attachment":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media?parent=26921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/categories?post=26921"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/tags?post=26921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}