{"id":25322,"date":"2017-01-31T12:54:22","date_gmt":"2017-01-31T12:54:22","guid":{"rendered":"http:\/\/consumerinsight.eu\/marketingisdead\/?p=25322"},"modified":"2017-01-31T12:54:22","modified_gmt":"2017-01-31T12:54:22","slug":"smart-city-avenir-radieux-catastrophe-annoncee","status":"publish","type":"post","link":"http:\/\/consumerinsight.eu\/marketingisdead\/smart-city-avenir-radieux-catastrophe-annoncee\/","title":{"rendered":"Smart city : avenir radieux ou catastrophe annonc\u00e9e ?"},"content":{"rendered":"<p>A vous de le dire !<\/p>\n<p>Le jeudi 2 mars 2017 \u00e0 9 heures, le club Exp\u00e9rience Digitale de l\u2019<strong>Adetem<\/strong> organise une matin\u00e9e tr\u00e8s exceptionnelle puisque c\u2019est VOUS qui allez prendre la parole.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg\"><img data-attachment-id=\"25323\" data-permalink=\"http:\/\/consumerinsight.eu\/marketingisdead\/smart-city-avenir-radieux-catastrophe-annoncee\/smart-city\/\" data-orig-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?fit=640%2C426\" data-orig-size=\"640,426\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Smart city\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?fit=300%2C200\" data-large-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?fit=640%2C426\" loading=\"lazy\" class=\"size-medium wp-image-25323 alignleft\" src=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?resize=300%2C200\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?resize=300%2C200 300w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?resize=600%2C399 600w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/01\/Smart-city.jpg?w=640 640w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/a>Depuis plusieurs mois, le Comit\u00e9 Scientifique de l\u2019Adetem r\u00e9fl\u00e9chit sur les \u00e9cosyst\u00e8mes de demain et la place du marketing en leur sein. Vous avez certainement un avis ou, plus certainement, des tas de questions sur le sujet ; alors venez \u00e9changer avec eux.<\/p>\n<p>Pour pr\u00e9ciser leur vision, plusieurs membres du Conseil Scientifique de l\u2019Adetem ont r\u00e9dig\u00e9 de courtes nouvelles, pour vous aider \u00e0 vous projeter dans le futur : vous les recevrez plusieurs jours avant la r\u00e9union \u2013 je publierai bien \u00e9videmment la mienne sur ce blog. Et, en d\u00e9but de r\u00e9union, ils vous expliqueront pourquoi ils en sont arriv\u00e9s \u00e0 une telle vision du futur.<\/p>\n<p>Ensuite, tous ensemble, vous d\u00e9battrez du futur de l\u2019\u00e9cosyst\u00e8me de la ville : vos apports s\u2019int\u00e8greront dans les prochaines productions du Conseil Scientifique.<\/p>\n<p>Ne ratez pas une occasion de construire le marketing de demain !<\/p>\n<p>Pour s\u2019inscrire, c\u2019est <a href=\"http:\/\/www.adetem.org\/xwiki\/bin\/view\/NBAdetem\/Evenement?manif=NBAdetemEvenementClassData.XaHARlkTtXhm8TyF\">ici<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A vous de le dire ! Le jeudi 2 mars 2017 \u00e0 9 heures, le club Exp\u00e9rience Digitale de l\u2019Adetem organise une matin\u00e9e tr\u00e8s exceptionnelle puisque c\u2019est VOUS qui allez prendre la parole. Depuis plusieurs mois, le Comit\u00e9 Scientifique de l\u2019Adetem r\u00e9fl\u00e9chit sur les \u00e9cosyst\u00e8mes&#8230;<\/p>\n","protected":false},"author":2,"featured_media":25323,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[130],"tags":[168],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Smart city : avenir radieux ou catastrophe annonc\u00e9e ? - Marketing is Dead<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/consumerinsight.eu\/marketingisdead\/smart-city-avenir-radieux-catastrophe-annoncee\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smart city : avenir radieux ou catastrophe annonc\u00e9e ? - Marketing is Dead\" \/>\n<meta property=\"og:description\" content=\"A vous de le dire ! Le jeudi 2 mars 2017 \u00e0 9 heures, le club Exp\u00e9rience Digitale de l\u2019Adetem organise une matin\u00e9e tr\u00e8s exceptionnelle puisque c\u2019est VOUS qui allez prendre la parole. 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