{"id":25293,"date":"2016-12-31T15:07:36","date_gmt":"2016-12-31T15:07:36","guid":{"rendered":"http:\/\/consumerinsight.eu\/marketingisdead\/?p=25293"},"modified":"2016-12-31T15:08:53","modified_gmt":"2016-12-31T15:08:53","slug":"merveilleuse-annee-a","status":"publish","type":"post","link":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/","title":{"rendered":"Merveilleuse ann\u00e9e \u00e0 tous"},"content":{"rendered":"<p>L\u2019ann\u00e9e \u00ab\u00a0terrible\u00a0\u00bb s\u2019ach\u00e8ve\u00a0: les m\u00e9dias ont fait leurs choux gras de l\u2019\u00e9lection de Trump, de la guerre en Syrie, des attentats, de la mort de Bowie, Cohen, la descente aux enfers de Canal Plus, etc.<\/p>\n<p>2017 ne peut qu\u2019\u00eatre meilleure \u2026 enfin je le souhaite\u00a0!<\/p>\n<p>En fait 2017 ne sera que ce que nous tous, nous en ferons\u00a0: espoir ou d\u00e9sespoir, \u00e0 nous de choisir\u00a0!<\/p>\n<p><em>\u00ab\u00a0Always look on the bright side of life\u00a0\u00bb<\/em>\u00a0: les Monty Python avaient bien raison \u2026<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg\"><img data-attachment-id=\"25295\" data-permalink=\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/diapositive2\/\" data-orig-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?fit=960%2C720\" data-orig-size=\"960,720\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Diapositive2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?fit=300%2C225\" data-large-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?fit=960%2C720\" loading=\"lazy\" class=\"size-medium wp-image-25295 aligncenter\" src=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=300%2C225\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=300%2C225 300w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=768%2C576 768w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=600%2C450 600w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=800%2C600 800w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?resize=700%2C525 700w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive2.jpg?w=960 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg\"><img data-attachment-id=\"25296\" data-permalink=\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/diapositive1\/\" data-orig-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?fit=960%2C720\" data-orig-size=\"960,720\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Diapositive1\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?fit=300%2C225\" data-large-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?fit=960%2C720\" loading=\"lazy\" class=\"size-medium wp-image-25296 aligncenter\" src=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=300%2C225\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=300%2C225 300w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=768%2C576 768w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=600%2C450 600w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=800%2C600 800w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?resize=700%2C525 700w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive1.jpg?w=960 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p>2017 sera ce que nous en ferons\u00a0: \u00e9vitons les conneries, de nous replier sur nos petits acquis pour laisser un monde riquiqui \u00e0 nos enfants \u2013 apr\u00e8s tout, ils ont plus de droits de nous, sur ce monde\u00a0!<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg\"><img data-attachment-id=\"25294\" data-permalink=\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/diapositive3\/\" data-orig-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720\" data-orig-size=\"960,720\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Diapositive3\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=300%2C225\" data-large-file=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720\" loading=\"lazy\" class=\"size-medium wp-image-25294 aligncenter\" src=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=300%2C225\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=300%2C225 300w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=768%2C576 768w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=600%2C450 600w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=800%2C600 800w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?resize=700%2C525 700w, https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?w=960 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><\/a><\/p>\n<p>Dans une ancienne friche industrielle de Taichung, \u00e0 Taiwan, de jeunes artistes ont cr\u00e9\u00e9 de magnifiques espaces de cr\u00e9ation, preuve que sur un monde industriel qui s\u2019\u00e9croule, peuvent \u00e9merger de belles choses, un fol espoir \u2013 sans se naufrager, pourrais-je dire en plagiant Ariane Mnouchkine.<\/p>\n<p>Merveilleuse ann\u00e9e \u00e0 tous<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019ann\u00e9e \u00ab\u00a0terrible\u00a0\u00bb s\u2019ach\u00e8ve\u00a0: les m\u00e9dias ont fait leurs choux gras de l\u2019\u00e9lection de Trump, de la guerre en Syrie, des attentats, de la mort de Bowie, Cohen, la descente aux enfers de Canal Plus, etc. 2017 ne peut qu\u2019\u00eatre meilleure \u2026 enfin je le souhaite\u00a0!&#8230;<\/p>\n","protected":false},"author":2,"featured_media":25294,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"spay_email":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[130],"tags":[241],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead\" \/>\n<meta property=\"og:description\" content=\"L\u2019ann\u00e9e \u00ab\u00a0terrible\u00a0\u00bb s\u2019ach\u00e8ve\u00a0: les m\u00e9dias ont fait leurs choux gras de l\u2019\u00e9lection de Trump, de la guerre en Syrie, des attentats, de la mort de Bowie, Cohen, la descente aux enfers de Canal Plus, etc. 2017 ne peut qu\u2019\u00eatre meilleure \u2026 enfin je le souhaite\u00a0!...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing is Dead\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-31T15:07:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-12-31T15:08:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"FLaurent\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#website\",\"url\":\"http:\/\/consumerinsight.eu\/marketingisdead\/\",\"name\":\"Marketing is Dead\",\"description\":\"Le marketing est mort, vive le marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/consumerinsight.eu\/marketingisdead\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#primaryimage\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720\",\"contentUrl\":\"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720\",\"width\":960,\"height\":720},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#webpage\",\"url\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/\",\"name\":\"Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead\",\"isPartOf\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#primaryimage\"},\"datePublished\":\"2016-12-31T15:07:36+00:00\",\"dateModified\":\"2016-12-31T15:08:53+00:00\",\"author\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0\"},\"breadcrumb\":{\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"http:\/\/consumerinsight.eu\/marketingisdead\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Merveilleuse ann\u00e9e \u00e0 tous\"}]},{\"@type\":\"Person\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0\",\"name\":\"FLaurent\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/consumerinsight.eu\/marketingisdead\/#personlogo\",\"inLanguage\":\"fr-FR\",\"url\":\"http:\/\/2.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g\",\"contentUrl\":\"http:\/\/2.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g\",\"caption\":\"FLaurent\"},\"url\":\"http:\/\/consumerinsight.eu\/marketingisdead\/administrateur\/flaurent\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/","og_locale":"fr_FR","og_type":"article","og_title":"Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead","og_description":"L\u2019ann\u00e9e \u00ab\u00a0terrible\u00a0\u00bb s\u2019ach\u00e8ve\u00a0: les m\u00e9dias ont fait leurs choux gras de l\u2019\u00e9lection de Trump, de la guerre en Syrie, des attentats, de la mort de Bowie, Cohen, la descente aux enfers de Canal Plus, etc. 2017 ne peut qu\u2019\u00eatre meilleure \u2026 enfin je le souhaite\u00a0!...","og_url":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/","og_site_name":"Marketing is Dead","article_published_time":"2016-12-31T15:07:36+00:00","article_modified_time":"2016-12-31T15:08:53+00:00","og_image":[{"width":960,"height":720,"url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720","type":"image\/jpeg"}],"twitter_card":"summary","twitter_misc":{"\u00c9crit par":"FLaurent","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website","url":"http:\/\/consumerinsight.eu\/marketingisdead\/","name":"Marketing is Dead","description":"Le marketing est mort, vive le marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/consumerinsight.eu\/marketingisdead\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"ImageObject","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#primaryimage","inLanguage":"fr-FR","url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720","contentUrl":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720","width":960,"height":720},{"@type":"WebPage","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#webpage","url":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/","name":"Merveilleuse ann\u00e9e \u00e0 tous - Marketing is Dead","isPartOf":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#website"},"primaryImageOfPage":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#primaryimage"},"datePublished":"2016-12-31T15:07:36+00:00","dateModified":"2016-12-31T15:08:53+00:00","author":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0"},"breadcrumb":{"@id":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/merveilleuse-annee-a\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"http:\/\/consumerinsight.eu\/marketingisdead\/"},{"@type":"ListItem","position":2,"name":"Merveilleuse ann\u00e9e \u00e0 tous"}]},{"@type":"Person","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#\/schema\/person\/c833e7ddb1d68e0df001732301d4aeb0","name":"FLaurent","image":{"@type":"ImageObject","@id":"http:\/\/consumerinsight.eu\/marketingisdead\/#personlogo","inLanguage":"fr-FR","url":"http:\/\/2.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g","contentUrl":"http:\/\/2.gravatar.com\/avatar\/5e45706da2854ada2c455d0d250350f3?s=96&d=mm&r=g","caption":"FLaurent"},"url":"http:\/\/consumerinsight.eu\/marketingisdead\/administrateur\/flaurent\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2016\/12\/Diapositive3.jpg?fit=960%2C720","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7oQEP-6zX","jetpack-related-posts":[{"id":26379,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/lart-de-se-la-raconter\/","url_meta":{"origin":25293,"position":0},"title":"L&rsquo;art de se (la) raconter","date":"18 mars 2021","format":"gallery","excerpt":"Georges Lewi, qui nous a longtemps inspir\u00e9 le Comit\u00e9 Scientifique de l\u2019Adetem \u2013 sans parler de nombreux annonceurs \u2013 revient au marketing avec L'art de se (la) raconter. MarketingIsDead :Georges, apr\u00e8s une incursion dans la cr\u00e9ation et la mise en sc\u00e8ne de ta \u00ab Bovary \u00bb, tu reviens au marketing\u2026","rel":"","context":"Dans &quot;Interviews&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2021\/03\/L-art-de-se-la-raconter.jpg?fit=400%2C648&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":24725,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/citizen-insight-et-musique-licite-fondation\/","url_meta":{"origin":25293,"position":1},"title":"Citizen Insight et musique : Licite Fondation","date":"21 avril 2007","format":false,"excerpt":"Suite \u00e0 ma soir\u00e9e au Gibus*, j\u2019ai donc envoy\u00e9 un petit questionnaire par mail au trois groupes vainqueurs du Jeudi 12 Avril\u00a0: Licite Fondation\u00a0m\u2019a r\u00e9pondu quasiment par retour. Je vous livre leurs r\u00e9ponses sans commentaires\u2026 \u00e0 vous de juger si elles corroborent le point de vue que je d\u00e9veloppe depuis\u2026","rel":"","context":"Dans &quot;Consumer Insight&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":26874,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/transformer-les-contraintes-en-opportunite-par-guillaume-mikowski\/","url_meta":{"origin":25293,"position":2},"title":"Transformer les contraintes en opportunit\u00e9, par Guillaume Mikowski","date":"15 avril 2025","format":"gallery","excerpt":"Contraintes r\u00e9glementaires, environnementales, technologiques, etc. : la vie des entreprises n'est plus vraiment un long fleuve tranquille ! Sans doute est-il temps de revenir aux sources m\u00eames du marketing et de transformer autant de faiblesses potentielles en opportunit\u00e9s. C'est ce dont viendront t\u00e9moigner les experts invit\u00e9s par le P\u00f4le Prospective\u2026","rel":"","context":"Dans &quot;Interviews&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2025\/04\/Guillaume_Mikowski.png?fit=630%2C629&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":26322,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/relation-client-quand-on-ne-veut-pas\/","url_meta":{"origin":25293,"position":3},"title":"Relation client : quand on ne veut pas !","date":"11 janvier 2021","format":"gallery","excerpt":"Petite m\u00e9saventure arriv\u00e9e \u00e0 mon copain Jean-F\u00e9lix Biosse Duplan, \u00e0 qui je c\u00e8de la parole \u2013 fa\u00e7on de parler, puisque nous somme sur un blog\u00a0! Au-del\u00e0 du r\u00e9cit bien connu des probl\u00e8mes rencontr\u00e9s avec un op\u00e9rateur t\u00e9l\u00e9com, nous avons voulu en tirer des enseignements sur la relation client. Et comprendre\u2026","rel":"","context":"Dans &quot;Les copains d'abord&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2021\/01\/JF-BIOSSE-DUPLAN-2.jpg?fit=645%2C679&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":24899,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/ne-faisons-pas-begayer-lhistoire\/","url_meta":{"origin":25293,"position":4},"title":"Ne faisons pas b\u00e9gayer l\u2019histoire","date":"3 d\u00e9cembre 2015","format":false,"excerpt":"Je suis d\u2019une g\u00e9n\u00e9ration qui a d\u00e9couvert l\u2019horreur nazie dans des expositions itin\u00e9rantes o\u00f9 nous emmenaient nos parents\u00a0: les murs \u00e9taient couverts de photos en noir et blanc prises \u00e0 la lib\u00e9ration des camps d\u2019extermination et passait en boucle des chansons comme Nuit et Brouillard de Jean Ferrat. Nous avions\u2026","rel":"","context":"Dans &quot;Coups de gueule&quot;","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":25436,"url":"http:\/\/consumerinsight.eu\/marketingisdead\/ny-a-amis-facebook-y-friends-of-glass\/","url_meta":{"origin":25293,"position":5},"title":"Il n\u2019y a pas que les amis Facebook, il y aussi les Friends of glass","date":"28 juin 2017","format":"gallery","excerpt":"Peut-\u00eatre avez-vous regard\u00e9 la vid\u00e9o du journaliste Christophe Beaugrand en train de faire des halt\u00e8res avec deux bouteilles de verre dans la rue sur Facebook, et vous \u00eates-vous interrog\u00e9 sur la raison de l\u2019exercice\u00a0; la r\u00e9ponse, c\u2019est Jacques Bordat, Pr\u00e9sident de la F\u00e9d\u00e9ration du Verre, qui nous la livre. MarketingIsDead\u2026","rel":"","context":"Dans &quot;Interviews&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/consumerinsight.eu\/marketingisdead\/wp-content\/uploads\/sites\/2\/2017\/06\/J.BORDAT_-\u00a9C.Jamet_064.jpg?fit=480%2C557&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/25293"}],"collection":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/comments?post=25293"}],"version-history":[{"count":1,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/25293\/revisions"}],"predecessor-version":[{"id":25297,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/posts\/25293\/revisions\/25297"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media\/25294"}],"wp:attachment":[{"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/media?parent=25293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/categories?post=25293"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/consumerinsight.eu\/marketingisdead\/wp-json\/wp\/v2\/tags?post=25293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}